Time, Attention, and Creative Work. After 4 years and a lot of productivity pr0n, we’re shifting gears. Re-learn how to use 43 Folders. Then back to work. [»]
”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.
Email Insanity & the 0.001 Challenge
Merlin Mann | Apr 24 2008
Via a Toot by Jeff Atwood comes this thoughtful post by Tantek Çelik on how email is no longer working for him. His first reason is a biggie:
This is one reason I’m getting attracted to using Get Satisfaction as a way to expose help issues to a large group of helpers and helpees (BTW, we’re just getting started on GS — FAQs and more will be coming soon). I’m also realizing that this is why I (and Jonathan Coulton and probably you) struggle with holding up dozens of one-on-one conversations — it locks up your attention and its fruits in thousands of inaccessible alcoves. And truly, that does not and will not scale. But, y’know, as I read Tantek’s post, alongside his “Communication Protocols” notes, I found myself returning to a pet theory that I’ve been too embarrassed to lay out in a real post. But what the heck, I’ll capture some notes and you can tell me what you think: I suspect that email encourages people to act insane. Right this minute, you can create an email of unlimited length covering topics of unlimited scope and then send it to unlimited numbers of people — whom you may or may not even know — all at absolutely no cost to you. There is also no prohibition or boundary of any kind on how you phrase that email. There’s no formal penalty or even feedback for when you’re using email inappropriately (e.g. the dirty look that you’d get if you said something this weird to someone’s face). Plus, of course, YOU get to decide (at least in your own head) exactly how quickly all those people should be getting back to you about whatever it is you emailed them about. And you can do this pretty much any time you want and as many times a day as it suits you. No Limits. An optimist would say this indicates what a wonderfully flexible tool email is. But, a pessimist with 1500 unread emails will point out that this Wild West of Communication seems to bring out the nut in people. As I say, there must be something about email’s unusual combination of intimacy and distance that can get people very emotionally engaged in hammering out demands in an email message. And not just flames — I’m talking about people whose de facto style is borne out of an uninhibited conduit between thoughts, emotions, or desires and the email medium that helps them convert that into some kind of request. How and why this is related to Tantek’s post, I’m not entirely sure. But I think there’s some common ground here. Especially as this relates to that one-on-one idea and why it doesn’t scale. Email culture and etiquette — if there is such a thing — occurs when people have a sense of how their behavior will be seen and evaluated by anyone who is not themselves. The reason most of us wear pants to the grocery store is the same reason that some people think very hard about every word that goes into their email messages and what it will mean when people read them. They understand that the message should be more about the recipient than themselves. And the Great Ones will take the time to get the tone right too — to phrase things so that misunderstandings and unintentional emotional provocations don’t occur. But if — even without realizing it — you see email primarily as a one-on-one medium for venting some…thing that’s on your mind, you’re going to produce a lot of electronic madness. Especially if you think no one is watching. I’m going to think on this some more, but I’ll close with a related thought on why this all goes straight back to Time & Attention 101. Any system without scarcity or limitation will eventually suffer at the hands of people who aren’t overtly aware of boundaries — or who actively choose to break those boundaries because they can. Limitations in a communication medium not only make you think a little harder about what you have to say, they also encourage you to focus on what you and your recipient really need out of the exchange. While I’m not suggesting anything as extreme as the five-sentence email, I wonder if this might be a fun exercise to try for a day: The 0.001 ChallengeImagine that the person receiving the email you’re composing receives 1,000 other message each day more or less identical to yours. What would you do to distinguish yours from the others? What change would make your email amazingly easy to deal with and not insane? Does the content of your email belong someplace else? Like an SMS, a face-to-face meeting — or maybe even in an angry, venting screed that you never send. 24 Comments
POSTED IN:
Totally agree--mostly.Submitted by jbrougher on April 24, 2008 - 5:57am.
Merlin, can’t agree with you more. The one thing that I would say, as a minor point, is that having things in writing can be very powerful, and email can be a useful tool in that regard. If your supervisor and you (or your client and you, etc.) have a disagreement, having an old email/letter/piece of paper lying around makes those problems much easier to resolve. I think people go way overboard on email, but I think that that piece is worth mentioning. »
Agreed!Submitted by fwade on April 24, 2008 - 6:07am.
I couldn’t agree more. I advise anyone who will listen that they need to use email with care, as the rules of engagement via email are changing as we speak. I would go further and say that no-one should ever use email to try to resolve an upset, communicate disapproval, give feedback and express anything other than the most positive feelings. These should be reversed exclusively for phone or face to face conversations. Yet… people still try, making a mess of it. To overcome the unique combination of intimacy and distance takes superb writing skills that are only possessed by a handful… and of that number, few have the time one hand that is required to write great emails. »
FeedbackSubmitted by Jonathan Barrett on April 24, 2008 - 6:09am.
All good points, and I think you’ve hit the nail on the head with the “feedback” idea. Email, SMS, twitter - none of these have tangible automatic feedback to say “message received, read, and will be responded to within (x)”, or “message deleted as inappropriate”. Everyone communicating with you through these channels can think they’re the ONLY one communicating with you, and hence as you say, can invent their own expectations of an appropriate response. Phonecalls and IM are different - instead of being point-to-point, they’re “face-to-face”. If I call and you don’t pick up, I know that message didn’t get through. If I leave a message, you can tell from my tone of voice how urgent it is. If I try again and get no response, that’s all feedback. Same with IM Nothing stops me banging 20 emails an hour at you until you respond. I’ve had people do this before, and they genuinely don’t understand why they haven’t had a response yet. Of course, blog responses also provide no feedback mechanism, and this reply is more about me working this stuff out in my own head than contributing much more than you’ve already said, so I’ll shut up now. -J »
It's even (especially?) bad in churchesSubmitted by luomat on April 24, 2008 - 6:19am.
I was talking with a group of 6 other pastors 35 and under about issues/conflicts/etc we had faced in our churches and without any effort on my part, EVERY ONE of their stories involved someone who was using email in some passive aggressive form that they had had to respond to as pastors. I have had to tell our secretary and the head of our church board to STOP EMAILING EACH OTHER because they both have unfortunate”tone of voice” via email and each one cannot “read” the other person correctly. My decision to leave my first church was prompted, in part, by “anonymous” email that I was getting through a webform on my personal website telling me I was wasting my time on this web stuff when I should have been spending all of my time on the church (I was only working about 12 hour days). Funnily enough, the “anonymous” web form did tell me the IP address of the person who sent it, which traceroute’d back to a small company in town where one of my key volunteers worked. He signed his email “mad@righteous-anger.com” so I setup Apache to automatically redirect connections from his IP address to www.righteous-anger.com (which was, at that time, a website for a hard rock band, IIRC) which led him to send me another anonymous email from a different computer/IP (I assume his home computer) telling me he was going to try to get me fired, which I replied-to at his regular email address, asking if he would like to get together and talk about it (he never did). It is now my official work policy that if you raise an issue with me via email, I am going to respond on the phone, and I work hard not to give my work email address to anyone who does not need it for what it does well (one way distribution of information). Obviously this won’t work in every job, but I believe that that insanity (or at least rampant passive aggressiveness) email leads to is actively harmful in most churches. Your idea elsewhere about turning off blog comments (and, I would add, group emails) after midnight would have avoided another messy situation where someone blurted out a rumor that he had heard and CC’d everyone related to the church in his email address book. Fortunately he didn’t use BCC so I knew who I had to go and talk to afterwards, but it took months to fix the damage he did saying something at home late at night all alone that he never would have said in the light of day, or would have said differently. »
Yep, you got itSubmitted by lammig on April 24, 2008 - 6:28am.
The worst I think is the email that originated from a BlackBerry/iPhone/Insert-email-attached-to-belt-device-here. Tone, thought, and even capitalization has a tendency to go out the window when its just the thumbs doing the talking. On the plus side, at least those emails are generally short. »
If the focus is on whatSubmitted by Andre Kibbe on April 24, 2008 - 7:03am.
If the focus is on what someone needs to know rather than how it’s expressed, email will tend to be short. Without thematic focus, people writing email wind up just interfacing with their own thoughts, and the receipient is subjected to the sender’s inner monologue. Only on rare occasions do I write an email that’s more than five sentences. It’s pretty obvious when an email is little more a person thinking out loud. As the sender and responder, you have the responsibility to frame the exchage with an emphasis on concision and signal over noise. Open sentences with delimiting phrases like “The main point is” or “The three issues I want addressed are,” and so on. You’ll find that you receive the short and on-point style of email you send. It becomes the expectation. »
Re: Email Insanity & the 0.001 ChallengeSubmitted by kedrhodes on April 24, 2008 - 7:25am.
Writing for Business was one of the most useful classes I had in undergrad. I returned to college in my early 20’s to finish up my degree, so I already had a few years of “business” under my belt. After each session of that class, unlike 95% of the others, I left equipped to, if I chose, take immediate action to better my role as an employee, entrepreneur and even husband. The written word is one of the most beautiful and powerful forms of communication, with thousands of years of rich, shaping influence on who we are as humans. With such a low communication barrier, e-mail makes it easy to forget the influence words have. “The 0.001 Challenge” is going to change the way we do things here in the office. I’m hopeful it will last for more than a day. Wisdom: “…or maybe even in an angry, venting screed that you never send.” Thanks for the great post. »
E-mail can humanize or dehumanize us, or neitherSubmitted by unpeufou2 on April 24, 2008 - 7:49am.
Merlin, I know that you receive exponentially more e-mail than I do, and I’m sure much of it comes from strangers like me. Which of course is the price of celebrity—fanmail is a long-standing phenomenon, as is the expectation of hearing back. So I suspect that your experience with e-mail as it is today is atypical, especially compared to the Net-connected population at large. Also the experience of IT folks is atypical, as they receive so many requests for a specific type of help. I think that instead of your language of sanity vs. insanity, I would use the terminology of “humanizing” vs. “dehumanizing,” which is much more common parlance for discussions of the social and psychological ramifications of technologies. In many ways e-mail, like all mediating (or interface) technologies, has great potential to dehumanize people. The more mediated our contact with one another, the less human our interaction. It’s the same as with driving in a car—if I cut someone off, I can’t apologize to them, or explain how I was confused about the route I was taking. And if someone is driving at me with their fog lights unnecessarily blinding me, I can’t explain to them what’s bothering me. All we can do is gesture and honk and curse. All that glass and metal and noise and velocity between us dehumanizes the interaction. E-mail can also be totally neutral, as it is when we make choices about how to communicate with people we don’t know or do not see in person. It is our choices about how to write the e-mail that decide if it will be a humanizing or dehumanizing interaction. E-mail can also be humanizing, when it becomes the subject for discussion between human beings who are in relationship or in community with one another. When I talk with my boss about how we prefer to use e-mail (we like e-mailing notes rather than interrupting each other with minor things), that’s a very humanizing, relationship-building conversation, and the resulting habits also are humanizing because they improve how we work together. So yes, e-mail can encourage us to act insane (i.e., to dehumanize ourselves and others). It can also be neutral, or it can encourage us to act sanely (i.e, to act more like full-fledged humans). I think the interesting questions ask why this particular technology is sometimes dehumanizing and sometimes humanizing. What makes the difference? »
tantek's link not to tantekSubmitted by communicatrix on April 24, 2008 - 8:53am.
As of posting this comment, that link to Tantek’s post links back to 43F. (I really thought about whether to email this to you or not.) »
Re: tantek's link not to tantekSubmitted by Merlin Mann on April 24, 2008 - 10:04am.
Thanks! Fixed! »
About Merlin MannBio Merlin Mann is an independent writer, speaker, and broadcaster. He’s best known for being the guy who started the website you’re reading right now. He lives in San Francisco, does lots of public speaking, and helps make cool things like You Look Nice Today. Also? He looks like this, answers questions, and has something like a life. Merlin’s favorite thing he’s written recently is a short essay called, “Better.” |
|
| EXPLORE 43Folders | THE GOOD STUFF |